How I QA a Website Before Launch
A website can look great and still fail. Before any launch, I run a structured QA process to ensure functionality, accuracy, and reliability across devices, users, and systems. This checklist helps prevent common issues that break user experience and invalidate performance data.
Functionality & User Flows
Before launch, I validate that every core action works as expected.
What I check:
Navigation links and menus
Forms and submissions
Contact, booking, or inquiry flows
Confirmation messages and redirects
If a user can’t complete the intended action, the website isn’t ready.
Mobile & Cross-Device Testing
Most traffic is mobile. QA must reflect that.
What I check:
Layout consistency across screen sizes
Button spacing and tap behavior
Text readability
Image scaling and load behavior
A site that only works on desktop isn’t usable.
Performance & Load Behavior
Slow or unstable sites hurt conversions and SEO.
What I check:
Page load behavior
Image optimization
Layout shifts
Core pages under real-world conditions
This step ensures users don’t experience friction before engaging.
Analytics & Tracking
Tracking must be validated before launch — not assumed.
What I check:
Form submissions triggering events
Page views firing correctly
Conversion actions recorded accurately
Data consistency across tools
Reliable data is the foundation for every future decision.
Content & Metadata Review
Small errors reduce credibility.
What I check:
Page titles and meta descriptions
Headings and content hierarchy
Broken or outdated content
Product or service descriptions
This ensures clarity for users and search engines.
Final Validation
Before launch, I complete one full end-to-end test from the user’s perspective to confirm everything works together as intended.
QA isn’t an extra step — it’s a requirement. A structured QA process prevents broken launches, unreliable data, and avoidable rework. It ensures systems work the way they’re supposed to from day one.
This QA process is part of every project I work on.
